People that do that thing where they set an alarm clock, get dressed, and go to the same place everyday really freak me out. What do they call it? Oh ya, a “job”. What is wrong with these people? Don’t they realize that at any given moment their boss could decide that his brother-in-law is better suited to pretend he is working than you are?
A lot of Internet marketers think that way, but the reality is that they are no different than people with real jobs. If you are not careful, then you too could lose everything at any given moment.
For example, let’s say that you found an affiliate product that you were ranking high in the search engines for and all of your income was coming from the sale of this product. What would happen if all of a sudden the owner of that affiliate product decided to stop selling it or closed the affiliate program? What would you do? How would you pay your bills?
Having one stream of income is bad business. There are just too many ways for it to go bad on you. Similarly, your girlfriend could dump you at any time, but I will cover the multiple girlfriend topic at another time. For now, I will focus on income.
If you lost your only form of revenue, then you would be no different than the hundreds of thousands of unemployed workers that you used to shake your head at.
The same can be said about having one method of payment processing.
Have you read the horror stories about PayPal? Most of you are thinking that it could never happen to you. Ya, I used to think that too, until my word came crashing down on me! You can avoid this simply by being prepared.
Your mission for today is to take a step back and look at your business. Do you have a back up? If not, start thinking about this RIGHT NOW!
Here is your two step action plan for today…
1. Find another stream of revenue.
2. Find a back up payment processor.
I can almost guarantee you that if you fail to do these steps, then you will eventually get bitten in the ass and you will think back to this article and say, “Man, am I a moron.”